mobile data insights dashboard

Real-time mobile data at your fingertips
Repeat visitors

The Pointmetric dashboard delivers real-time insights for your business that can boost your bottom line.

Repeat visitors
Dashboard for mobile analytics

Your mobile user analytics dashboard

Your gateway to real-time insights on user behaviour

Interrogate, report and build rich data analytics

Hot Spot Report

The dashboard is your gateway to rich, real-time mobile analytics, presented through an intuitive user interface.

The metrics you need are delivered, with real-time updates and alerts, keeping you track with your customers’ activities.

  • Measure activity with pinpoint precision
  • Track actions through time
  • Enrich with additional segment and profile data
  • Build heat-maps, charts and geo-located reports
Hot Spot Report

Do you really know what’s going on?

Clear graphics help you focus and show you what you need to know

Do you really understand your customers?

Deep insights to drive better performance and enhance your processes

Are you targeting your campaigns effectively?

Refine your efforts with real-time, objective data that hyper-localises marketing

Are opportunities hidden in the data?

Interrogate mobile data to uncover behaviour and usage patterns

Aggregate mobile user data

Real-time data for micro-targeting

A single window into your user behaviour and usage patterns

Aggregate data from different sources into a comprehensive view

The Pointmetric dashboard and analytics platform aggregates data from our sensors, from mobile operators and other sources to provide a complete overview of your customers and how they interact with your business in each location covered.

We process and cleanse the data, delivering a consistent view that tells you everything you need to know, in real-time.

Detailed information on user behaviour

  • Discover dwell time to optimise layout
    Find out where customers spend their time to make the most of your space
  • Who uses your facilities? When? Who returns?
    Learn who are your repeat customers - and how many never return
  • Who are your customers?
    Understand their demographics and spending power
  • What’s your footfall?
    Who enters your facilities and who doesn’t? Where do they come from?
  • Anonymised and secure
    All data is anonymised and protected, but enables action for your business
Mobile user data use cases

an integrated view of user behaviour

Flexibility to support multiple use cases

If your business has a physical footprint, we can help

The combination of physical sensors with a centralised dashboard means any business with a retail or commercial footprint can benefit from the insights we deliver. 

You will be able to understand how and when customers interact with you, their profiles and more - delivered via our dashboard, straight to your data team, so you can quickly integrate mobile analytics into your performance and engagement programmes.

Tune supermarkets to customers

Increase customer spend

Pointmetric helps you position promotions, tuned to different demographics, so you maximise their impact.

Optimise retail based on user behaviour

Accuracy makes the difference

Real-time mobile data enables retailers to design the right experience for customers, ensuring they see what you want them to see.

Create a better hotel experience

How are your services used?

Which services are used by residents? Tailor offers and campaigns to ensure a better return from your facilities.

Plan your bank network

Understand footfall and use

What’s the right footprint to deliver the best service? Real-time mobile location data provides the insights you need.

Optimise transport

Do your routes meet needs?

How do your passengers use your services? Are passengers local? Understand real passenger dynamics with location data.  

Understand your customers

Is your service chain delivering?

Who uses your stores, how and when? Do they need an upgrade? Are they visiting from a rival? Analytics unlocks the answers.

Ready to get started?

Pointmetric provides a clear path to unlock insights from data and bring location analytics to your business

From PoC to launch

Start with a trial and scale up with our team. We’ll help you capitalise on enriched location data

Become a data leader

Discover and explore the insights that matter, so you can secure sustained benefits

© Copyright Pointmetric 2021